23andMe Unveils 23andWe


23andMe just sent out an email announcing the launch of 23andWe. Awwwww another cute name.

23andwe email

The concept behind 23andWe is pretty simple: They provide me with easy, fun questions in survey form and I get to see how my answers compare to the rest of the 23andMe community. At the same time, 23andMe is correlating my answers to my genetic data (which they think will lead to a new way of doing genetic research).

Here is a question from one of the surveys:

23andwe survey question

Here is one of my answers compared to results from the rest of the 23andMe community:

23andwe survey results

All in all, the surveys are a breeze and I can see myself doing plenty more of them in the future. Plus, there's the added bonus that I might be helping progress genetic research in some tiny way.

Update: I guess 23andWe was launched at D6 today. You can read about the demo over at the D6 blog or watch the video below:



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