I Am The Guy Who Reads Your Blog and Never Leaves Comments (AKA The Lurker)

I read tons of posts every day. Most of them excellent reads providing me with inspiration, perspective and knowledge I didn't have the previous day.
And, I never leave comments. I read and leave. Vanishing deep into the backwoods of the blogosphere with the only trace being one more lifeless, hollow unique visitor stat. Regular [...]

You Think You’re Invincible to Marketing Influence Until You Buy a Floor Mop

I need to get a mop for my apartment, so I just put it down on a list of things to buy at the store on the next trip.
Browsing the list, I noticed I wrote down "Swiffer" instead of "floor mop". My hand wrote it down automatically without much thought. It was if I was [...]

Pay-Per-View Is King For UFC Fights, But I’m Happy With YouTube

Pay-per-view aka PPV is king in the world of fighting. This is where companies like WWE, HBO and Showtime bring in a large portion of their revenues.
In May 2007, the Oscar De La Hoya vs Floyd Mayweather Jr. fight on HBO PPV not only became the biggest selling non-heavyweight title fight of all time, [...]

I Still Read Glossy Print Magazines. But Only For Free in My Local Barnes and Noble.

Magazines don't arrive in my mailbox (aka snail mail) anymore. RSS feeds, blogs and online versions of traditional magazines have quenched my thirst for wanting print magazines delivered to my front door.
But, don't get me wrong. I still love print magazine gloss flipping through my fingers. It just doesn't get delivered to my mailbox. [...]

Netflix Makes Me Happy. Netflix Makes Me Sad. Either Way I Still Have a Subscription.

Yesterday, it dawned on me that I'm ****ing up the music industry.
It made me think on how my consumer behavior is effecting the movie industry as well.
I have to say that I do still monetarily support the traditional workings of the movie industry, unlike my non-monetary support of the traditional workings of the [...]

I’m ****ing Up The Music Industry. Music Label Executives Can’t Sleep At Night Because of Me.

Hello. I'm 23 and I really like music. I listen to a lot of music.
And, I'm ****ing up the music industry.
Music label executives are popping Ambiens at night because of me. Their relationship with their spouse and children is strained because of me. The water in their traditional distribution pipes is drying up [...]

Mint Makes My Personal Budgeting Hands Free, Happy

I'm a personal budget nerd.
I regularly check my online Bank of America account, keep Excel spreadsheets tracking all kinds of various things and use personal budget software to track and record all my receipts, payments and expenses.
Pre-September 2007 I used Quicken as my go-to personal budget software. Using Quicken was painful and tedious [...]

I Just Googled “Landline Reasons To Have”

Me and everyone I know has a cell phone. I don't have a landline in my apartment. This afternoon I was pondering the reasons why someone might want a landline in their home.
In the workplace I understand. But, for the home I'm had a hard time coming up with reasons.
So, I turned to Google [...]

Get Me Riled Up and I’ll Probably Cough Up $10

The movie theatres don't get my $10 as easy as they once did. Nowadays, I have to get super riled up about a movie before I go waste $10 on CGI, escapism, cheap thrills, superheroes and/or laughs. For the most part, I usually wait a month or two until movies are released on Netflix.

I [...]

When It Comes to Refried Beans, I Choose Rosarita Every Time

I recently graduated from college and moved into my own apartment. That means that I've been buying stuff on a routine basis to keep my "household" running smoothly (i.e. food, cleaning, hygiene, storage etc).
In stepping into this world of buying things on a routine basis I've become hyper-aware of how indistinguishable most products are [...]